Our partnership with Bio&Me
We're thrilled to be working in partnership with Bio&Me.
Co-founded by Dr Megan Rossi, this partnership is grounded in a shared belief that small, everyday changes can have a big impact on our health — and that everyone deserves access to clear, trusted information to help them make those changes.
Together, we’ll be raising awareness of the role fibre can play in reducing the risk of bowel cancer, breaking down the science in a way that feels simple and achievable and helping more people feel confident taking steps to look after their health.
From on-pack messaging and retail pop ups to expert-led content and storytelling, this partnership is about sharing practical and reliable information.
If you’d like to hear more about how this partnership came to life and what we have planned for the year ahead, you can hear directly from Dr Megan and our CEO Genevieve Edwards in our new podcast.